Within those four halls, Gallery Books aims to showcase established authors and new voices, offer fiction and nonfiction titles, sometimes emphasize the literary, sometimes emphasize the commercial, and appeal to many readers. We are not pigeon holing here." There is one important constant, however: whatever categories they work in, editors ask themselves "what does the market want?" With the spring 2011 list, Gallery is fully unveiling its vision as a publisher with four areas of focus, or halls of the gallery, as it were: women's fiction, narrative nonfiction, celebrity titles and thrillers. "They are crossing over into other genres. "We asked them to explore the other side," Gallery Books executive v-p and publisher Louise Burke said. Editors specializing in fiction have also bought nonfiction and vice versa. (Pocket Books continues to publish mass market books, its traditional forte.) But the merging involved not simply the cobbling together of two imprints: the new division has defined its mission and its editors have remade their jobs, too. Gallery has been under construction for a year, the result of the merging of the lists and staffs of Pocket Books's eclectic hardcover and trade paperback lines and Simon Spotlight Entertainment's pop culture and celebrities titles.
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